The difference between Signal and Noise is nothing more than the intention of the communicator. Noise is only a Signal that nobody wants to pay attention to. 

Typically, when there is a lot of Noise in your transmission, you aim to develop techniques to exclude it, but you can also develop techniques to include it.. If you choose to transmit the Noise, then it becomes Signal. 

Could you read the signal hidden in the noise above? (hint: try squinting)

Signal vs Noise - example #1
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Signal vs Noise - example #2
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Signal vs Noise - example #3
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This composition was performed and recorded over the internet using Zoom. It incorporates the unpredictable nature of the app, treating it as an aleatoric collaborator. 

The text is taken from The Okinawa Way, a study about longevity in which a woman quotes her centenarian father's advice for living well.